Conversion Rate Optimization with AJ Davis
Tools and resources mentioned
- Free web analytics tool offered by Google to help you understand your website traffic
- Two levels: Google Analytics (standard) is free; Google Analytics 36 ($150K/year)
- Alternatives to Google Analytics:
- E-commerce Stores like Shopify have some metrics available about user behaviour
- Testing tools like Optimizely and Monetate have metrics available on user behaviour
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